Social marketing: influencing behaviors for good (Record no. 4145)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00502nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220901s2012 xx 000 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 Q11;2 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lee, Nancy R |
| 245 ## - TITLE STATEMENT | |
| Title | Social marketing: influencing behaviors for good |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Sage Publications |
| Date of publication, distribution, etc | 2012 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 627 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing environment |
| 9 (RLIN) | 6985 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing challenges |
| 9 (RLIN) | 9228 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | E-Marketing |
| 9 (RLIN) | 3172 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Title |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Reference Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Exchange Rate | Total Checkouts | Full call number | Barcode | Date last seen | Net Price | Bill Date | Koha item type | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 13/11/2014 | Shivam Enterprises | RS | 550.00 | 1.00000 | 658.8 Q11;2 | 31589 | 17/10/2022 | 467.50 | 13/11/2014 | Reference Books | 848/7-1-2014 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 13/11/2014 | Shivam Enterprises | RS | 550.00 | 1.00000 | 658.8 Q11 | 31587 | 17/10/2022 | 467.50 | 13/11/2014 | Books | 848/7-1-2014 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 13/11/2014 | Shivam Enterprises | RS | 550.00 | 1.00000 | 658.8 Q11;1 | 31588 | 17/10/2022 | 467.50 | 13/11/2014 | Books | 848/7-1-2014 |