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Advertising, Brands and Consumer Behaviour : The Indian Context

Kumar, S Ramesh

Advertising, Brands and Consumer Behaviour : The Indian Context - New Delhi Sage Publication India Pvt. Ltd 2020 - (PB)xiv, .., I-7

ISBN: 9789353883928

Subjects--Topical Terms:
Consumer behavior
Consumer protection

Dewey Class. No.: 658.8342 R0;4

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Dr. Bhim Rao Ambedkar College Library

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Advertising, Brands and Consumer Behaviour : The Indian Context