| 000 | 00396nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 220901s2011 xx 000 0 eng d | ||
| 020 | _a9780070223943 | ||
| 082 | _a659.1 P11;1 | ||
| 100 | _aParameswaran, M G | ||
| 245 | _aFCB-ULKA brand building advertising: concepts and cases | ||
| 260 |
_aNew Delhi _bMcGraw Hill _c2011 |
||
| 650 |
_aAdvertising _9834 |
||
| 650 | _aTitle | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c15532 _d15532 |
||