| 000 | 00492nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 220901s2006 xx 000 0 eng d | ||
| 020 | _a8131501582 | ||
| 082 | _a659.1 P6;1 | ||
| 100 | _aO'Guinn,Thomas C | ||
| 245 | _aAdveartising and integrated brand praomotaion | ||
| 250 | _a4th ed. | ||
| 260 |
_aAustralia _bThomson South-Western _c2006 |
||
| 300 | _aPB | ||
| 650 |
_aAdvertising _9834 |
||
| 650 |
_aBrand name products _95958 |
||
| 650 |
_aBrand promotion _96374 |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c13835 _d13835 |
||