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Marketing : an introduction by
  • Armstrong, Gray
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson Education 2017
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 Q7;2, ...

Marketing management: planning implementation and control - the Indian context by
  • Ramaswamy, V S
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi MacMillan India 1990
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.802 N0.

Basics of marketing management: theory and practice by
  • Rudani, R B
Edition: Rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi S Chand 2010
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 Q01, ...

Principles of marketing by
  • Kotler, Philip
  • Armstrong, GRay
  • Agnihotri, Prafulla Y
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson Education 2016
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 N14;Q6;2, ...

Marketing research by
  • Burns, Alvin F
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson Education 2006
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.83 P6, ...

Manual for culturally adapted social marketing: health and population by
  • Epstein, T Scarlett, ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications 1999
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 N91.

Essence on international marketing by
  • Paliwoda, Stanley J
Series: Essence of management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice Hall of India 1994
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.848 N4.

Retail management by
  • Bansal, Gautam
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Novatech Scientifics & Informatics 2008
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.87 P8.

Marketing management by
  • Kotler, Philip
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice Hall of India 2000
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 N4;P0;2, ...

Marketing management: text and cases by
  • Loudon, David
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Atlantic Publishers 2005
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 P5;1, ...

Cases and simulations in marketing management by
  • Gupta, S L
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Galgotia Publishing Company 1999
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 N9, ...

Case studies in marketing management and research by
  • Bhatia, S K
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Deep & Deep Publications 2010
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.83 Q0.

Marketing management: concept & pratice by
  • Chhabra, T N
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dhanpat Rai & Co 1998
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 N81.

Marketing management: text and cases in Indian context by
  • Karunakaran, K
Edition: 3rd rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Himalaya Publishing House 2012
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 Q2, ...

Marketing management by
  • Chhabra, T N
Edition: 4th rev ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dhanpat Rai & Co 2004
Availability: Items available for loan: DRBRAC Library (4)Call number: 658.8 N81;P4;1, ... Not available: DRBRAC Library: Damaged (1).

Marketing your business: a guide to developing a strategic marketing plan by
  • Nykiel, Ronald A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Atlantic Publishers 2003
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 P3;1, ...

Vipanan prabandh by
  • Sharma, Vivek
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Arjun Publishing House 2010
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 hQ0.

Marketing management: planning implementation and control - the Indian context by
  • Ramaswamy, V S
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi MacMillan India Ltd. 1995
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.802 N0;N5.

Sales promotion management by
  • Singh, V K
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Essential Books 2009
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.82 P9.

Marketing management: concepts and practice by
  • Chhabra, T N
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dhanpat Rai & Co 1998
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 N81.

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