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Strategic marketing management : text and cases by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Atlantic Publishers 2009
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 P9.
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Marketing research : a global outlook by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2015
Availability: Items available for loan: DRBRAC Library (4)Call number: 658.83 Q5;1, ...
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Principles of marketing by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Prentice Hall of India 1991
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 N14;1, ...
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Essence of competitive strategy by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Prentice Hall of India 1995
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.4012 N52.
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Legends in strategic marketing by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2018
Availability: Items available for loan: DRBRAC Library (5)Call number: RR 658.80092 Q8.1-.5, ...
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Retail management, retail concepts and practices by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mumbai Himalaya Publishing House 2009
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.87 P91;1, ...
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Basics of marketing management: theory and practice by
Edition: Rev. ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi S Chand 2010
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 Q01, ...
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Advertising and personal selling by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Himalaya Publishing House 2010
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.85 Q0, ...
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Case studies in marketing management and research by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Deep & Deep Publications 2010
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.83 Q0.
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Advertising and personal selling by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Himalaya Publishing House 2010
Availability: Not available: DRBRAC Library: Checked out (1).
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Consumer behaviour: applications in marketing by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2009
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8342 P91;1, ...
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Marketing management: text and cases in Indian context by
Edition: 3rd rev. ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Himalaya Publishing House 2012
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 Q2, ...
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Sales promotion and advertising management by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Mumbai Himalaya Publishing House 1995
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.82 N5, ...
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Essence of marketing research by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Prentice Hall of India 1991
Availability: Not available: DRBRAC Library: Lost (1).
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Marketing management: concepts and practice by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Dhanpat Rai & Co 1998
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 N81.
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