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Marketing management : Indian context* global perspective by
Edition: 6th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2018
Availability: Items available for loan: DRBRAC Library (4)Call number: 658.802 N0;Q8;1, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.802 N0;Q8;4.
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Fundamentals of digital marketing by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearason Education 2019
Availability: Items available for loan: DRBRAC Library (4)Call number: 658.872 Q9;3, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.872 Q9;4.
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Online marketing: a customer-led approach by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Oxford University Press 2007
Availability: Items available for loan: DRBRAC Library (6)Call number: 658.872 P7;4, ...
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Principles of marketing by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sultan Chand & Sons 2013
Availability: Items available for loan: DRBRAC Library (7)Call number: 658.8 Q3;4, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.8 Q3;9. Not available: DRBRAC Library: Checked out (2).
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Marketing management: concepts and cases by
Edition: 14th rev. ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Himalaya Publishing House 2012
Availability: Items available for loan: DRBRAC Library (3)Call number: 658.8 M62;Q2;1, ...
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Concept Building Approach to Advertising and Personal Selling by
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: India Cengage Learning 2022
Availability: Items available for loan: DRBRAC Library (4)Call number: 658.85 R2;2, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.85 R2;4.
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Case studies in marketing management by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearason Education 2012
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.83 Q2, ...
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Cases in marketing management by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2012
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 Q21, ...
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Essence of services marketing by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Prentice Hall of India 1993
Availability: Items available for loan: DRBRAC Library (1)Call number: 658.8 N34.
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Social marketing: influencing behaviors for good by
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2012
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.8 Q11, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.8 Q11;2.
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Fundamentals of retailing: text and cases by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Himalaya Publishing House 2009
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.87 P9;1, ...
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Marketing management: an Indian perspective :text and cases by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi International Book House 2012
Availability: Items available for loan: DRBRAC Library (2)Call number: 658.800954 Q2;1, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.800954 Q2;2.
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Marketing research: text with cases by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Himalaya Publishing House 2014
Availability: Items available for loan: DRBRAC Library (4)Call number: 658.83 Q4;3, ... Items available for reference: DRBRAC Library: Not for loan (1)Call number: 658.83 Q4;4.
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