TY  - BOOK
AU  - Kotler, Philip
TI  - Marketing management: a South Asian perspective
SN  - 8131767160
U1  - 658.8 N4;Q2;27 
PY  - 2013///
CY  - New Delhi
PB  - Pearson Education
KW  - Marketing - Management
KW  - Title
ER  -