TY  - BOOK
AU  - Ellis, Nick
TI  - Marketing : a critical textbook
SN  - 8132110408
U1  - 658.8 Q1;3 
PY  - 2012///
CY  - New Delhi
PB  - Sage Publications
KW  - Marketing
KW  - Marketing environment
KW  - Marketing : Growth
KW  - Marketing-Case studies
ER  -