TY  - BOOK
AU  - Ramesh Kumar, S, ed
TI  - Case studies in marketing management
SN  - 8131761397
U1  - 658.83 Q2;1 
PY  - 2012///
CY  - Delhi
PB  - Pearason Education
KW  - Management
KW  - Marketing
KW  - Marketing - Management
ER  -