TY  - BOOK
AU  - Sherlekar, S A
TI  - Marketing management: concepts and cases
SN  - 9350970058
U1  - 658.8 M62;Q2;2 
PY  - 2012///
CY  - Delhi
PB  - Himalaya Publishing House
KW  - Management
KW  - Marketing
KW  - Marketing - Management
ER  -