TY  - BOOK
AU  - Brierley, Sean
TI  - Advertising handbook
U1  - RR 070.40294 P2 
PY  - 2002///
CY  - New York
PB  - Routledge Taylor & Francis
KW  - Mass media
KW  - Mass communication
KW  - Mass communicataion.Jouranalism
KW  - Advertising
KW  - Advertising - Management
KW  - Advertising.Mass media
ER  -