Foundations of advertising: theory and practice (Record no. 9920)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00367nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220901s2006 xx 000 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 070.40294 P6 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chunawalla, S A |
| 245 ## - TITLE STATEMENT | |
| Title | Foundations of advertising: theory and practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Himalaya Publishing House |
| Date of publication, distribution, etc | 2006 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 9 (RLIN) | 834 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Exchange Rate | Total Checkouts | Full call number | Barcode | Date last seen | Net Price | Bill Date | Koha item type | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 26/12/2007 | Gunja Book Service | RS | 440.00 | 1.00000 | 070.40294 P6 | 20502 | 17/10/2022 | 374.00 | 26/12/2007 | Books | 299/1-11-07 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 26/12/2007 | Gunja Book Service | RS | 440.00 | 1.00000 | 070.40294 P6 | 20503 | 17/10/2022 | 374.00 | 26/12/2007 | Books | 299/1-11-07 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 26/12/2007 | Gunja Book Service | RS | 440.00 | 1.00000 | 070.40294 P6 | 20500 | 17/10/2022 | 374.00 | 26/12/2007 | Books | 299/1-11-07 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 26/12/2007 | Gunja Book Service | RS | 440.00 | 1.00000 | 070.40294 P6 | 20501 | 17/10/2022 | 374.00 | 26/12/2007 | Books | 299/1-11-07 |