Legends in strategic marketing (Record no. 7295)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00505nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220901s2018 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352805952 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | RR 658.80092 Q8.1-.5 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rajan Vardarajan |
| 245 ## - TITLE STATEMENT | |
| Title | Legends in strategic marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Sage Publications |
| Date of publication, distribution, etc | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (HB)xxxvi, 472,xxiv,513,xxix, 417,xxvii,467,xxviii,229 467 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing - Research |
| 9 (RLIN) | 636 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 627 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | legend |
| 9 (RLIN) | 9531 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Serial Enumeration / Volume | Exchange Rate | Total Checkouts | Full call number | Barcode | Date last seen | Net Price | Bill Date | Koha item type | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 16/04/2018 | Gunja Book Service | RS | 12500.00 | V.2 | 1.00000 | RR 658.80092 Q8.1-.5 | 37502 | 17/10/2022 | 10000.00 | 16/04/2018 | Books | 590/13-2-2018 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 16/04/2018 | Gunja Book Service | RS | 12500.00 | V.3 | 1.00000 | RR 658.80092 Q8.1-.5 | 37503 | 17/10/2022 | 10000.00 | 16/04/2018 | Books | 590/13-2-2018 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 16/04/2018 | Gunja Book Service | RS | 12500.00 | V.5 | 1.00000 | RR 658.80092 Q8.1-.5 | 37505 | 17/10/2022 | 10000.00 | 16/04/2018 | Books | 590/13-2-2018 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 16/04/2018 | Gunja Book Service | RS | 12500.00 | V.4 | 1.00000 | RR 658.80092 Q8.1-.5 | 37504 | 17/10/2022 | 10000.00 | 16/04/2018 | Books | 590/13-2-2018 | |||||
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 16/04/2018 | Gunja Book Service | RS | 12500.00 | V.1 | 1.00000 | RR 658.80092 Q8.1-.5 | 37501 | 17/10/2022 | 10000.00 | 16/04/2018 | Books | 590/13-2-2018 |