Macmillan dictionary of marketing and advertising (Record no. 14268)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00491nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220901s1990 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0333516042 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | RR 658.8003 N0 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baker, Michael J, ed |
| 245 ## - TITLE STATEMENT | |
| Title | Macmillan dictionary of marketing and advertising |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London |
| Name of publisher, distributor, etc | The Macmillan Press |
| Date of publication, distribution, etc | 1990 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 271 : viii, |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing - Dictionaries |
| 9 (RLIN) | 335 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising - Dictionaries |
| 9 (RLIN) | 2017 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Reference Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | DRBRAC Library | DRBRAC Library | 08/07/2006 | RR 658.8003 N0 | 1793 | 17/10/2022 | 17/10/2022 | Reference Books |