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Case studies in marketing: the Indian context

Srinivasan, R

Case studies in marketing: the Indian context - 2nd ed. - New Delhi Prentice Hall of India 2002

Subjects--Topical Terms:
Marketing-India-Case studies
Marketing-India

Dewey Class. No.: 658.800954 P2;4

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Dr. Bhim Rao Ambedkar College Library

(University of Delhi)

Case studies in marketing: the Indian context