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Marketing management: global perspective Indian context

Ramaswamy, V S

Marketing management: global perspective Indian context - 4th ed. - New Delhi MacMillan India 2009 - xxxix,872

ISBN: 0230637299

Subjects--Topical Terms:
Marketing - Management - India

Dewey Class. No.: 658.802 N0;P9;2

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Dr. Bhim Rao Ambedkar College Library

(University of Delhi)

Marketing management: global perspective Indian context